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Work Inspired — Brand & Web Identity
Logo development across eight iterations, a custom icon set, and hero compositions for a professional-development platform.
Work Inspired is a professional-development platform that needed branding from the ground up. I developed eight logo iterations, exploring everything from wordmark-only approaches to fully symbolic marks. The system includes custom icons, hero compositions, and complete web asset delivery.
Key deliverables: the final logo set with horizontal and icon-only variants, brand-consistent hero imagery, and ready-to-use web assets — favicons and social iconography designed in-house.